Do you make most out of your time on social media?
Have a look into some effective strategies and approaches you can apply to your own social media use. Perhaps, you are looking for ways to expand your career; to promote your business or find employment. Explore accessibility options for a comfortable experience.
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Personal/casual use
Social media is a waste of time? No, it depends on how you engage with it (1). Social media connects you to material, such as music, art, trends and more. You can use social media to stay connected and up to date on real-time developments in your areas of interest.
Also, social media platforms recommend material to you based on what you view, so make the most out of this feature by letting it help you to discover new content and other things you find interesting.
Social media connects you to others who may share similar views to you on certain topics. Why not join groups and be a part of discussions? Don’t miss out on sharing and debating your ideas with others.
Career/business
Social media is not just for something you do in your spare time. Actually, it is an efficient tool for employers to find people, and of course for people to find jobs. Social media platforms can be used effectively for bringing attention, promoting, building and even expanding business.
Many platforms provide the opportunity to advertise, create business pages, post videos and more, which helps to find people who are interested (2). Creating pages and advertising can also be used to promote your own business and get your brand noticed (3).
An advert can reach many people through Facebook. A business advertises through social media and connects them to people who may be interested in a position. Responding to these may get you a legitimate job (4).
Accessibility
Many people spend a lot of time on social media. Too much use can negatively impact your health. Why not change the brightness settings to lower strain on the eyes. Many social media platforms have accessibility settings which helps people who may have impaired vision or hearing (5).
For example, Facebook’s accessibility options include:
- Keyboard and voice activated shortcuts
- Screen reading
- Captions and text size options
- Contrast settings
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Finally, it helps to maximise privacy settings to stay safe and avoid dangers. Ensure your safety to avoid an uncomfortable experience. Dangers may include hackers or scams. See ‘Dangers of Social Media’ and ‘Safety on Social media’ on this blog.
References
(1) Saifi, R (2018) How Young Generation is Wasting Time on Social Media Instead They Can be Millionaire. Huffpost [Online] Available at: https://www.huffpost.com/entry/how-young-generation-is-w_b_13956272
(2) Sreenivasan, S (n.d.) How to Use Social Media in Your Career. The New York Times [Online] Available at: https://www.nytimes.com/guides/business/social-media-for-career-and-business
(3) Battman, R (n.d.) 6 reasons social media can be effective for your business. rbl [Online] Available at:https://rbl-brandagency.com/6-reasons-social-media-business/
(4) Knowles, E (2019) Social media and job hunting. Prospects [Online] Available at
(5) RNIB (2020) Making your social media accessible. RNIB [Online] Available at https://www.rnib.org.uk/rnibconnect/technology/making-your-social-media-accessible
(6) Facebook (n.d.) Facebook Accessibility Help Centre. Facebook Help Centre[Online] Available at: https://www.facebook.com/help/accessibility
(7) Coen, T (2018) Effective Use of Social Media [Cover Image]. Thomas Coen [Online] Available at: https://medium.com/@thomascoen96/effective-use-of-social-media-b7234d9f9f6f
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